Monthly Archives: July 2013

Dallas, Texas is Known for Corporate and Industrial Video Production

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Hollywood has movies. New York has television. For many years, Dallas has been known for national commercial spots, but also rising is the corporate and industrial video market.
Being centrally located in the middle of the country, Dallas has proven over the last few decades to be ideal for major corporations to plant their headquarters. And corporations need videos: marketing videos, instructional videos, educational videos, commercials, and web videos.
To be sure, Dallas also has a film and television market, but one of the fastest-growing sectors has been the corporate and industrial video industry.   At Serendipitous Films, we have produced five feature films, and several TV shows, but our biggest growth has been in producing corporate and industrial videos.
Our clients have come to enjoy our big production-value look, with affordable pricing.  If your business, corporation, or industry needs a video please give us a call. We would be glad to help.

A Frequently Asked Question about Producing Professional Music Videos

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One of the most common queries that we receive, are questions about producing music videos. And the question that is asked, is how much does it cost.

There are many variables that go into accurately estimating the production costs of a music video. How many days of shooting are required? Is there choreography? Are there other actors, or dancers? Are there any special effects? Computer affects?

Most of the music videos that we make, usually start at around $5000 and move up from there, depending on the variables. We have gone lower on occasion, but a standard video might be in the neighborhood of $15,000.

Some people are genuinely surprised at the cost. They might have a relative or a buddy who owns a camera and some editing software. And they can get it done for $400 or $500. The music video service we provide, is high-end, broadcast quality. We use specialized tools like jibs, and sliders.

If you do have a question about producing your music video, please feel free to contact us.

The Current State of Video Production in Dallas

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There was a time, not too long ago, when the effects of the change were felt heavily on the video production industry. Many professionals were finding it hard to find work or clients.

Lately, fortunately in Dallas and Fort Worth, that trend is reversing. Video has become a much more powerful force in today’s corporate business climate. In addition to the popular video tools of training, marketing and sales, the growth of web videos has dramatically impacted the industry.

Companies that had never considered having professional videos produced for their companies or for their products, are now searching for professionals that can create a powerful tool for the web.

Obviously, Google is the number one search engine for the Internet. But what people are finding, is that YouTube is number two. Corporations and businesses are discovering that the use of timely videos on their website has an immediate impact on their sales and lead generation.

The important thing to remember, is that content is still king. The styles can be different, from emotional to humor, from informational to sensational. But one thing that they almost all share in common, is length. Good web videos, or viral videos, are best kept short. Like 90 seconds or two minutes.

If your business needs a corporate video, or a web video, please contact us for more information. We would love to help you produce a powerful and impactful viral video.