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corporate interview Archives - S-Films

Going On-Camera for Corporate/Commercial Video

By | Corporate Video Production, Tips/Techniques, Video Production | No Comments

Tips and Suggestions for being interviewed on camera Congratulations (or condolences) on you being selected to be in front of the camera for that corporate video.  Maybe you’re a client and are doing a favor for a company with a product or service you love.  Or you’re employed by a company and have been selected to tell the corporate story.  Here are some tips and things to keep in mind to help you out. Most interviews are conducted “documentary” style—you’re being asked questions by an off-camera interviewer, so you’ll look at them and not the camera.  When you look directly at the camera and talk, it’s usually a “spokesperson” role, and is very different to the interview we’re talking about here. Many people desire to have the questions beforehand.  There are pros and cons to this.  Most likely, you’re being…

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Tips for Being Interviewed On Camera For The First Time

By | Corporate Video Production, Important Info for Your Corporate Video, Tips/Techniques, Video Production

Telling your story for your company’s video Congratulations (or condolences) on you being selected to be in front of the camera for that corporate video. Here are some tips and things to keep in mind to help you out. Most interviews are conducted “documentary” style—you’re being asked questions by an off-camera interviewer, so you’ll look at them and not the camera. When you look directly at the camera and talk, it’s usually a “spokesperson” role, and is very different to the interview we’re talking about here. Many people desire to have the questions beforehand. There are pros and cons to this. Most likely, you’re being interviewed because you’re an expert in the subject matter—speaking off the cuff will have a more natural feel. However, you can be more prepared if you were given the questions before the interview. Also, many…

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shooting corporate interviews

Editing the Corporate or Documentary-style Interview

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Telling the Corporate Story Many corporate videos today are built around the interview.  Clients, employees, spokespeople are recorded talking about the product or service.  It’s a quick and effective way to tell your corporate story.  This usually involves the video production of shooting an interview (discussed Part 1, Part 2 and Part 3).  What we’re discussing today is the mechanics behind the editing of the corporate interview. How We Shoot Interviews in Dallas First, we like to shoot interviews with two cameras.  Lately, the majority of these interviews are with DSLR’s– they give a very nice, rich look, shallow depth of field and with the speed of the lenses, we don’t need a lot of light to make it beautiful. So after shooting, I will have two different sets of clips and a totally separated audio file.  I use Final…

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Editing in studio

The Corporate Video Interview – Pt. 3

By | Tips/Techniques, Uncategorized | No Comments

I’m editing a series of videos for a Fortune 500 global company.  They had crews from around the world shoot these.  I’ve seen some really good stuff, and some not so good.  So in today’s blog, here’s some problems to avoid. Shooting subject against a window might look good to your eye, but is a very tricky lighting situation.  There can be a difference of 5 or more stops between the ambient light on your subject and what’s outside that window.  So if you expose for the subject, the window is blown out.  If you expose for the window, your subject is dark.  With good lighting, you can get the exposure of your subject even with the outside exposure.  With this big editing job, I had about ten interviews sent in against windows.  One was lit nicely.  Half weren’t lit…

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Corporate Video Interview

The Corporate Video Interview — Pt. 2 SOUND

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Serendipitous Films, in Dallas and Fort Worth, Texas, produces corporate video, commercials, music videos and feature films. This is the second part of the series on t corporate video interview. Now let’s talk about sound in the interview. At the non-professional level, sound is simply taken from the mic built into the camera. At almost no level is this sound good and acceptable. So you get into a quiet room. You still contend with air conditioning noise, fluorescent lighting hum, and whatever other ambient sound. I don’t know of a single instance where this sounded good. Next up is to put a decent shotgun on the camera. Still not so great. If it’s all you can do, get close to the interviewee. I was recently sent on a shoot where I was told by the client to simply have a…

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