The Industrial Video shoot comes with it’s own unique challenges. And by industrial, I’m referring to a corporate video that is manufacturing/construction based. As with any job, having the right tools can make the job significantly easier while increasing quality. Try painting the outside of your house with a tiny brush. Or no brush at all. But have the right brush– or step up to a sprayer or power roller, and the job is completely faster and with better quality. Tools are everything. Industrial Video Tools The tool box for the industrial video begins with the camera. Most video professionals will use the camera and the tripod, and use it for most of their shooting. It’s like the screwdriver. Whether the job calls for big screws, or little screws, they might try to make the single screwdriver work for everything….
The UAV market is exploding. It is the wild west out there. The FAA is trying to come up with standards and procedures for the technology that has outpaced them. With the incredible accessibility of drones, corporate video makers have found a new tool to add to their arsenal. What drone footage gives you, is a point of view seldom seen from a camera mounted on a tripod, five feet up from the ground. The drone hits the sweet spot– 10 fee to about 60 feet– for unique visuals. But just because a video producer has a drone, doesn’t mean they can fly it well. Drone work still requires an artist’s touch. We are finding that some producers simply jerk the drone around in the air, moving it here and there, and not really getting the full production value. Can…