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Tips/Techniques

the keyman adam baldwin

First Time Filmmaker – Lessons Learned

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Making the Feature Film “The Keyman” It’s been 17 years.  20 if you count the birth of the script—which was in the summer of 1997.  I worked in corporate and commercial videography and always dreamed of being a filmmaker.  The idea for the movie “The Keyman”  came to me in the parking lot of a grocery store.  It was a huge “what if” question to something that had just happened to me.  We shot the film in September of 2000, and released it in 2002. After my first film “The Keyman” (now available on iTunes and Amazon Prime) , I went on to direct four more movies over the next decade.  But the first film is usually special and it was no different for me.  Here are some of the biggest things I learned. First Time Filmmaker Needs to Hire…

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Downtime Conversation on a Corporate Video Shoot

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Working on corporate sets can be long and tiresome, however you can usually expect to experience some downtime. Every once in a while you’ll have some time on set where there’s nothing for you to do. Everything has been set up on your part and maybe you’re waiting for talent or props or, like what we faced the other day, literally watching paint dry. Just like with any other job or career you will want to converse with and get to know the people you are working along side. Now there are some topics that you want to stay away from. Of course, you’ll want to stay away from the usual controversial topics, such as religion and politics, but then which topics are safe? There are definitely some topics that you and others can comfortably discuss. Many of which are…

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Corporate Video Library

The Importance of the Corporate Video Library

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The Corporate Video Library Let’s talk about a key part of having great corporate video—building a library of footage and videos. When we start shooting for a new corporate client, it’s usually for a very specific video… maybe a training video or a web video. When we shoot, we don’t ever delete anything. That footage goes onto harddrives and those harddrives are backed up to tapes. Building Videos Then we get called to shoot for a second project. And then a third. And that footage starts to build up. Then you call us because you need a quick internal video on your company culture. You send us a script or voice over and we pull from these previous shoots to put video over that voice over. Without ever shooting anything. And it’s fast. Clients that we’ve been working with for…

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shooting run and gun video

Levels of Corporate Video Production Companies in Dallas

By Corporate Video Production, Info, Tips/Techniques, Video Production No Comments

When looking for a company in Dallas to produce that corporate video, you will find several different levels of production companies. And the corporate video production we’re talking about here are marketing videos, training videos, internal communications, sales and product videos, and web videos.  This is for the Director of Sales and Marketing, the head of corporate communications, the public relations team, or the person in charge of corporate training. We break down the levels into four sizes—the Big Dogs, the medium size, the small company and the one-man band. Let’s start at the bottom and work up. For some reason, the creative services industry can bring out some of the biggest egos in people. And this occurs throughout the following list. When you are looking for a great video production company in Dallas to work with, in addition to…

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Drone UAV Preflight Checklist 3DR Solo

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3DR Solo Flight Checklists What follows is our UAV checklist specifically for the 3DR Solo drone (or UAV).  We require all operators to follow the checklist to insure safe and proper operation of the aerial platform. Before Leaving Charge drone batteries Charge controller Charge ipad mini Ensure GoPro Hero 4 has card   Arriving Exterior Location PREFLIGHT Visually inspect area of operation, noting poles, antennas and other physical hazards Observe wind direction and approximate wind speeds Place props on motors (make sure they are tight) Put fully charged battery on drone Remove Gimbal foam, protecting gimbal during shipping Choose launch site—make sure it is a safe place for an emergency “return home” command Place drone on launch site (must be away from metal and be level) Power up drone Discuss with Spotter the flight path and flight plan Power up…

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How to be a Spotter for a Drone Operator

By Corporate Video Production, Tips/Techniques, Video Production No Comments

Why Use a Spotter in Drone Shooting? Aerial footage is something that many clients request for a corporate video shoot or production. Whenever someone shoots with a drone (sometimes called a UAV – unmanned aerial vehicle), the person operating the drone is designated the drone operator. The drone operator is not there only to fly the drone. They are also responsible for the look, movement, and feel of the footage. it is difficult for drone operators to watch their surroundings, since they are also busy concentrating on the flight of the drone. This is where a spotter comes in handy. You may be asked to spot for a drone operator and there are a few things that you’ll need to know.  And for companies that get FAA approval for drone operations (a FAA 333 Exemption), a spotter is mandatory.  …

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corporate video dallas with DJI Osmo

DJI Osmo Review – Great for Corporate Video

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Handheld gimbals are not new anymore, and the release of the DJI Osmo moves the handheld gimbal into the next generation.  Ever since we grabbed our small phantom drone, turned it on, and held on to it, moving around the location to get that “steadicam” effect, it was clear a new market (or call it a new tool for the videographer) was opening up. Several years ago, we here at SFilms in Dallas purchased a relatively cheap powered gimbal (sold by a US distributor, but clearly made in China).  It required a GoPro, but we used the device constantly in our corporate videos.  It was taken on road tours for a corporate retail client of ours, for internal communications, and we used it on construction sites and other places as well.  And it fell apart.  We had to take screws…

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corporate video interviews

Top 3 Reasons People Love Their Corporate Video

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Passion for the Dallas Corporate Video Here in Dallas, Texas, we enjoy nothing more than to see the look on a clients face when they see one of our extraordinary videos. Not only do sweat and tears go into every video we do, but our heart and soul as well. We take the client’s expectation and desires and then we try to go above and beyond the call of duty. This not only ensures that the client will be satisfied, but also that they will be calling us the next time they need a video done. We all love return business. So what are the elements that need to be in a corporate video to get a “call-back”? Well, besides being a pleasure to work with, here are the top 3 things that are must-haves in your next corporate video. Production…

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Experience in Corporate Video Production Matters

By Corporate Video Production, Tips/Techniques, Uncategorized, Video Production No Comments

Recently we asked some new clients what factors led to their decision to pick us for their corporate video production in Dallas, Texas.  We’re always glad they picked us, and trusted us to handle their video project, but we’re even more happy when the project ends and we’ve beat their expectations. Experience in Video Production Some clients searching for a video production company are concerned that they’re entrusting their story.. their message… their brand, to someone who doesn’t have a lot of experience in the industry.  Many business people understand that to become experts in an area, it takes much repetition and practice.  (Making the library of many corporate execs is Outliers by Malcolm Gladwell, and this philosophy is a foundation for what he espouses.) So our clients tell us that we were selected because of our experience.  Our Producer/Director…

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