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apple box Archives - S-Films

Video Production – What are Apple Boxes?

By Corporate Video Production, Info, Tips/Techniques, Video Production

Video Production Apple Boxes For you new to video production, or maybe you’re a corporate client on the set of a video being produced for you, you might hear the Cinematographer or someone else call for a “half apple.”  Well, he’s not asking for a previously bitten into piece of fruit.  Apple Boxes have been around in the movie and film business for almost a hundred years.  The history is a bit cloudy, but it’s reasonable to assume that early film crews saw a box sitting there and put it to good use.  And maybe it had some apples in it.  Or just looked like an apple box.  Either way, the term was adopted and stuck. Where Do You Find the Apple Boxes? Apple boxes are usually part of the grip equipment.  They are used for just about anything on…

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