Sometimes, your client needs a quick turnaround on a commercial shoot. How can you plan and prepare for a tight deadline? In today’s blog, we go through some tips, tricks and techniques to successfully deliver a national spot in a week or less. And how do you deliver on such a tight turnaround while maintaining quality and effectiveness? The number one key to turning around a video production in a short time is Decisiveness. You won’t have the luxury of time to go back and forth. And even though we are a Dallas based production company, our commercial shoots take us all around the company. The Normal National Spot For a normal national spot, it can take months. Usually, the creatives (at our production house, the agency, the client) get together and come up with concepts. Then maybe storyboards (whether…
