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Corporate Video Production

corporate video interviews

Top 3 Reasons People Love Their Corporate Video

By Corporate Video Production, Tips/Techniques, Video Production No Comments

Passion for the Dallas Corporate Video Here in Dallas, Texas, we enjoy nothing more than to see the look on a clients face when they see one of our extraordinary videos. Not only do sweat and tears go into every video we do, but our heart and soul as well. We take the client’s expectation and desires and then we try to go above and beyond the call of duty. This not only ensures that the client will be satisfied, but also that they will be calling us the next time they need a video done. We all love return business. So what are the elements that need to be in a corporate video to get a “call-back”? Well, besides being a pleasure to work with, here are the top 3 things that are must-haves in your next corporate video. Production…

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corporate video teleprompter

The Corporate Video Soundbite

By Corporate Video Production, Info No Comments

You’ve been asked to be in the company video.  You’ve read our blog on what to expect and what to wear here.  There are a couple of different ways you will be shot and included in the company video.  In this article, we will discuss these different methods and how you can best represent yourself and your company. Most company videos are shot documentary style, the subject being interviewed by someone off camera.  Another method is to do a “stand up” looking straight at camera, like a news reporter.  There isn’t a best way, because all these are “tools” and sometimes you need a hammer, and other times you need a screwdriver.  So it all depends on what job you need the video to do.  So let’s discuss. Documentary Style You will usually sit down (occasionally you might stand), and…

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Corporate Video Production Dallas

Building a Freelance Career in Corporate Video Production

By Corporate Video Production, For the Crew No Comments

Corporate Video Versus Movie Making For all those film students who are graduating from different colleges and some film schools, one of the first choices you have to make is money or art?  (It’s a trick question we’ll address below).  You’ve just spent two or four (or six) years studying film and video.  You’ve learned to shoot and you’ve learned to edit.  You might have learned how to work with a crew.  You’ve problem-solved and you are now looking for that job (career) you’ve invested so heavily in both time and money. If you’re driving goal, you’re burning obsession is to make narrative feature films, then really this article is not for you.   This is for the film and video professional who enjoys shooting or editing one person corporate stuff, or working with a three to five person crew in…

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longterm construction timelapse

Longterm Time Lapse for Construction

By Corporate Video Production No Comments

Defining “Time-Lapse” (or timelapse) One of the services we’ve had an increasing call for is longterm timelapse for the construction industry.  And by “long term”, we mean a camera that is up for six months or more.  This presents a unique set of challenges. Timelapse Camera Placement First, the placement of the long term time lapse camera.  The best spots are usually elevated, as high as possible.  When we get the call, we look for a building overlooking the construction site.  Ideally, a camera placed inside looking out a clean window mitigates the necessity to weather proof the camera.  When we have placed indoors, we come prepared to battle glare issues off the window in front.  If we are placing on the roof, we have to weatherproof the camera. If a building is not available, we’ve had clients install a…

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The FAA 333 Exemption for Drones

By Corporate Video Production No Comments

Okay– I’m starting to see more and more activity for the FAA 333 Exemption and want to throw some thoughts in there– especially to help those UAV operators who might consider plopping down some fat stacks to companies offering to help them with their 333 exemption. Now I’ll preface by mentioning it’s all changing anyway. But right now, if you want to legally operate a drone for commercial purposes, you have to either have a commercial pilots license, or you have to ask the FAA to give you exemptions from those rules. To be the Pilot in Charge of a UAV, even with a FAA 333 Exemption, the PIC must have some level of pilot’s license. Some people (I know a few), have applied for and gotten the 333 exemption without having a pilot’s license. What this means, is that…

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Wayward Son Carries On

Wayward Son Carries On

By Corporate Video Production, Faith Filmmaking, Music Video Production No Comments

When we shot our faith-based movie “The Imposter” in 2008, we were fortunate to cast Kerry Livgren.  In the 1970’s, one of the biggest acts in rock music was the band “Kansas.”  Kerry Livgren, with the long blond hair, was one of the main songwriter/musician of the group.  He write their break out hit “Carry On Wayward Son,” followed by one of the biggest all time hits “Dust in the Wind.” Kerry is the real deal.  We sat down with him on the set of the movie and talked about his own personal journey.  Here’s that video.  Hope you enjoy!

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Why I Struggle With DJI

By Corporate Video Production, Reviews No Comments

I use DJI products.  About 7 or 8 years ago, they saw the future and jumped.  Now they’re the Coca-cola of the consumer drone world.  Congrats.  So why am I hating on DJI? It all started with an Octo.  This particular octocopter was a custom-build.  Of course 3-4 years and further back, everything big like that was a custom build.  For the custom builders, the best “brain” for running these builds, was the wookong, made by DJI.  This was the technology that told the drone what to do.  You inputted a command in the controller, it was received by the wookong and orders went out from it to the motors. One beautiful twilight evening at a park in North Carolina, I was flying this octo with a $4,000 camera/lens on it.  I had just finished the run and was bringing…

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Drones Corporate Video

Drones in Corporate Video

By Corporate Video Production No Comments

The UAV market is exploding.  It is the wild west out there.  The FAA is trying to come up with standards and procedures for the technology that has outpaced them.  With the incredible accessibility of drones, corporate video makers have found a new tool to add to their arsenal. What drone footage gives you, is a point of view seldom seen from a camera mounted on a tripod, five feet up from the ground.  The drone hits the sweet spot– 10 fee to about 60 feet– for unique visuals.  But just because a video producer has a drone, doesn’t mean they can fly it well.  Drone work still requires an artist’s touch. We are finding that some producers simply jerk the drone around in the air, moving it here and there, and not really getting the full production value.  Can…

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Experience in Corporate Video Production Matters

By Corporate Video Production, Tips/Techniques, Uncategorized, Video Production No Comments

Recently we asked some new clients what factors led to their decision to pick us for their corporate video production in Dallas, Texas.  We’re always glad they picked us, and trusted us to handle their video project, but we’re even more happy when the project ends and we’ve beat their expectations. Experience in Video Production Some clients searching for a video production company are concerned that they’re entrusting their story.. their message… their brand, to someone who doesn’t have a lot of experience in the industry.  Many business people understand that to become experts in an area, it takes much repetition and practice.  (Making the library of many corporate execs is Outliers by Malcolm Gladwell, and this philosophy is a foundation for what he espouses.) So our clients tell us that we were selected because of our experience.  Our Producer/Director…

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Production Value in Corporate Video

By Corporate Video Production, Tips/Techniques, Uncategorized, Video Production No Comments

What’s Trending in Corporate Video One of the trends in corporate video production has been the increase in production value.  This can be attributed to several factors– companies realizing that their brand image is directly tied to quality of their corporate communications, and the advent of new and better tools for production. Old Days of Corporate Video Twenty years ago, only large corporations could afford a video department.  It could easily take a million dollars to build out a video production facility with a camera and edit room.  In Dallas, one corporation dropped over a million dollars in the early nineties to finish out a little studio. One tape deck (like a Sony BetacamSP BVW 75) was $45K new.  A camera could easily run $70K.  In the nineties, the computer revolution started taking hold (as it had with desktop publishing)…

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